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Private Label Archives - Catchmaster Pro

Post-COVID Pest Management Tips

By | Pest Business, Rodents, Tips & Inspirations | No Comments

Navigate changing conditions with these Post-COVID pest management tips. Small businesses feel the impact of the pandemic, even six months in.  Pest control is an essential service but is still impacted via the customer base. Pest professionals report home and business owners suspended or reduced their contracts due to their own financial impacts. In other instances, concerned or immune-compromised clients refused indoor services.

Post-COVID Pest Management Tips - IPM

What are successful businesses concentrating focusing on in these times? Here are 3 tips that can help.

3 Post-COVID Pest Management Tips

  1. Businesses are being forced to digitize. To reduce or eliminate personal interaction, businesses must utilize technology like never before. From digital marketing to text and email communications with clients, businesses are feeling the impact. Those who already embraced technology are well ahead of the game while others are racing to catch up. Now more than ever technology can help your business to thrive in this new pandemic business climate. Lean on your software and marketing partners to take your business to the next level with technology.
  2. Capitalizing on commercial rodent work. Offices, hotels and restaurants sat vacant for months during quarantine.  As a result, rodent populations increased. The food source depletion prompted increased foraging ranges. Pest professionals are finding a high demand to control rodents, cockroaches, flies and more in this post-quarantine world. Ensure your business is ready to take on this demand and seek out commercial opportunities by communicating the on-going importance of pest control. This approach can work even when buildings stand vacant.
  3. Have safety policies in place and communicate them to your customer base. Safety takes on new meaning for pest control companies during a pandemic. Now is the time to put protocols in place when it comes to indoor pest services. Face masks, social distancing protocols and surveying your customer prior to service at the home or office are all things to be communicated. It ensures your customer is comfortable with your technicians in their home or place of business.

While these are trying times for businesses, they are also a time of opportunity. Stay positive and aggressive in your marketing efforts. Use this time to increase your business’ digital capabilities.

Bobby Kossowicz is a content creator for the Catchmaster brand, learn more here: https://catchmasterpro.com/blog/bobby-kossowicz/

Additional Resources

First, get more great content like this in your inbox – sign up for our mailing list here: https://catchmasterpro.com/join-email/

Next, learn more about our rodent management tools here: https://catchmasterpro.com/collection/rodent-management-tools/

Finally, learn more about your pest management professional options from the National Pest Management Association here: https://npmapestworld.org/

Catchmaster Pestimonial – ABES Pest Control

By | Pestimonials | No Comments

Catchmaster Pestimonial – ABES Pest Control

In this Catchmaster Pestimonial learn how company-branded insect monitors from Catchmaster are one of ABES Pest Control’s most effective marketing tools.

24/7 Business Cards

While Jeff King, president of ABES Pest Control, is an entomologist at heart, he’s also an accomplished businessman. That’s why this successful PMP with more than a quarter-century of industry experience appreciates it when an industry product supplier like Catchmaster not only offers a wide array of quality products, but also provides sales and marketing support.

King grew up on a small family farm in rural Indiana, pulling weeds and bailing hay for 50 cents an hour, before graduating high school and heading off to Ball State University to study business. Eager to expand his horizons, King left college after two years and joined the U.S. Air Force, studying meteorology before transferring to an entomology program, where he embarked on what would become his life’s work.

“I was stationed at Beale Air Force Base in the Sacramento Valley for four years where I learned about Pacific Coast termites, snakes and a number of other pests,” he said. “It was a great training ground for me.”

Catchmaster Pestimonial - ABES Pest Control - Stockroom

The Start of a Career in Pest Control

Following his military career, King returned to the “Hoosier State” in 1985 to join Pest Doctor Systems, rising through the ranks of the company to become part owner. Then, in 1999, he and wife Gena decided to venture out on their own, moving to Northern Kentucky to launch ABES Pest Control (Absolute Best Exterminating Service).

“We started from scratch and worked out of our house for several years,” Jeff says of those early days. “Now we have an office, several techs and a CSR, but we’re still maintaining that small, family business image that is dedicated to personal service and customer retention.”

Not surprisingly, a major reason for the company’s success is Jeff and Gena’s business acumen, which has allowed them to support a number of families and put two children through college. In fact, before deciding to relocate to Florence, Ky., home of ABES Pest Control, they did a demographic study of Boone County, which had grown in population by 50 percent between 1990 and 1999. “We knew it was growing rapidly and residents were going to need pest control,” Jeff says, “so it was the perfect place to start a pest control business at that time.”

Growth Supported by Suppliers

Another reason the company has grown so quickly is the support of product suppliers like Catchmaster. King describes the company’s insect monitors as “great advertising tools” that have “generated lots of compliments since I started using them two years ago.” Jeff says he uses the monitors liberally to assess insect pressure in both residential and commercial accounts. “You try to keep them discreet, but customers see the name of our company printed on the devices and it reminds them of our company on a daily basis,” he says.

Jeff also has found a creative, high-profile way to use the custom monitors, which he purchases by the pallet from longtime sales rep Dave Johnson, to promote his business. “I take them to networking meetings and I hand them out to my business colleagues,” he says. “There’s a small upcharge for purchasing the branded insect monitors in volume, but it’s well worth the investment. It’s like a glueboard business card!”

Catchmaster Pestimonial - ABES Pest Control - Product

While the year of COVID-19 has been challenging for everyone involved in the pest control industry, King says his business has weathered the storm thanks to a solid termite season, a steady increase in residential service calls, and a rebounding commercial market, the latter of which has been driven by the enhanced visibility of company-branded insect monitors. “We’ve been blessed,” he says.

Thank you to our friends at PCT Magazine (http://www.pctonline.com) for the article.

Catchmaster Pestimonial – Additional Resources

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Finally, learn more about pests from the NPMA here: https://www.pestworld.org/pest-guide/

Private Label Pest Products – Your Marketing Secret Weapon

By | Pest Business, Tips & Inspirations | No Comments

Did you know private label pest products are an effective way to gain a competitive advantage in your service area? Without a doubt, growing the awareness for your company and brand is a top priority for most pest professionals. One secret weapon to help you achieve that advantage is through private labeling. Undoubtedly, having your mechanical traps and glue boards labeled with your business name and contact information can have many advantages:

Private Label Pest Products - Multi-Catch

3 ways private label pest products help build your business

  1. Separate yourself from your competitors – differentiate yourself from your competitors from the start! Take your branded tools of the trade along with you on your sales pitch. Having your traps and glue boards carry your company name and contact information will set you apart from your competitors.  Undoubtedly, this may move your level of professionalism ahead of your competitors.
  2. Strong Marketing identity – private labeled traps and glue boards can build a powerful visual identity for your business. Imagine having mini billboards in every account you service.  Indeed, it’s a gift that keeps on giving.  When consumers see your logo in commercial accounts, it is a great testimony that the business believes in your services and trusts your business to protect theirs.
  3. High-quality products – every business owner wants his name to be synonymous with quality. Pest professionals have trusted the Catchmaster brand for over 65 years! Catchmaster products are field-tested under the harshest conditions to ensure maximum reliability for any level of pest control expert.

Contact us today and learn more about our private label opportunities.  Getting started is as easy as contacting your regional rep or sending us an e-mail info@catchmasterpro.com.

Additional resources from the Catchmaster brand:

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Finally, Learn more about our private label products. 

Catchmaster Pestimonial – Horizon Pest Control

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Catchmaster Pestimonial – Horizon Pest Control

There are great things on the Horizon for this NJ firm who reaps the benefits of Catchmaster® Private Label Products

In this Catchmaster Pestimonial we discuss our line of private label products.  Private label products from Catchmaster feature your brand in its best light.

Bernie Holst III is a second-generation pest management professional and now CEO of Horizon Pest Control located in Midland, NJ. Young Bernie began working for the family business before he even had a driver’s license and will take Horizon Pest Control into its 50th Anniversary in business in 2020.

“We’ve been using Atlantic Paste & Glue products for as long as I can remember,” said Bernie Holst III. “Throughout the years we moved into using Catchmaster® traps in addition to the glue products. We just seem to use more and more Catchmaster® products over the years because they work well for us and they’re cost effective.”

This family owned business is always looking for unique ways to brand their company and market their services. Private label glue boards have become a staple product for them for about five years now.

Catchmaster Pestimonial - Horizon

Private label benefits

Bernie recalled a recent example of how private label products have worked for Horizon. Bernie received a sales call to a building in Manhattan that had concerns over some roach activity. He himself visited the account and did a one-time service for roaches after detecting just some low-level activity. He finished up the service by placing some private label insect monitors in the account and the client was relieved to be left with a way to track any further roach activity on her own.

Bernie felt confident he’d get a callback if there was indeed a need down the road, “Having our company name and number on the monitors has really benefited us. This client appreciated our one-time treatment but when she later experienced more roach activity she had our name and number handy. It’s really a great marketing tool for us to leave behind in an account.”

Private label products are helping this well-respected NJ firm stay on top of their customers minds. And, it can work for your business too. Learn more about how you can private label our glue products or traps by contacting your regional sales representative.   https://catchmasterpro.com/sales-representatives/

Bobby Kossowicz is a content creator for the Catchmaster® brand, learn more here: https://catchmasterpro.com/blog/bobby-kossowicz/

Catchmaster Pestimonial – additional resources

Get more great content like this in your inbox – sign up for our mailing list here: https://catchmasterpro.com/join-email/

Learn more about our full line of rodent management products here: https://catchmasterpro.com/collection/rodent-management-tools/

Finally, Learn more about your pest management professional options from the National Pest Management Association here: https://npmapestworld.org/

 

Catchmaster Pestimonial – Hoffman’s Exterminating

By | Pestimonials | No Comments

Catchmaster  Pestimonial – Hoffman’s Exterminating

In this Catchmaster Pestimonial we examine how private label products help Hoffman’s Exterminating elevate its brand and expand its market footprint.

Marketing Multiplier

The origin story of how Hoffman’s Exterminating became one of the most successful family-owned businesses in the state of New Jersey mirrors that of so many start-ups in the pest management industry. It began with an ambitious entrepreneur named William Hoffman launching a home-based business and knocking on doors to win customers. Sound familiar?

It’s a legacy that has been repeated thousands of times since the founding of the industry, with each company’s path to success unique in its own way. In Hoffman’s case, he understood from the beginning that elevating one’s brand is essential when competing against national players with deep pockets and sophisticated marketing expertise.

“From the beginning, I wanted to build a business that our employees would be proud to work for and eventually retire from, and we continue to do our best to build the company’s brand together every day,” Hoffman says. “Whether servicing commercial and residential accounts, participating in local festivals or sponsoring sporting events, we’re committed to supporting the communities we serve. We want everyone to know they can count on us to do the right thing.”

But beyond traditional advertising and community outreach, what can pest control companies do on a daily basis to elevate their brand and expand their market footprint? That’s where private label products offer a multiplier effect, providing “in-the-field” branding and 24/7 visibility for your company.

“We use a lot of the glue boards and traps from Catchmaster®, and everything has our branding on it, “Hoffman says. “We do a significant amount of commercial work and we want our name and brand everywhere to keep our company top-of-mind with our customers.”

A Trusted Partner

And AP&G, a company Hoffman’s Exterminating has been doing business with for nearly three decades, makes it easy to do just that by enabling PMPs to imprint their company logo, website, phone number or other pertinent information on Catchmaster glue boards and insect monitors.

“For companies like us, anything we can do to stand out from the crowd is beneficial,” Hoffman says. “That’s why we brand, brand, brand whenever and wherever we can.”

Talk to your regional sales representative to learn more about the our Catchmaster® private label products here: https://catchmasterpro.com/sales-representatives/

Learn more about Hoffman’s Exterminating here: https://hoffmanexterminating.com/

Special thanks to the team at PCT Magazine for their contributions to this article: https://www.pctonline.com/