Looking to expand your business offerings? Consider cankerworm control. Cankerworms, also known as inch worms, are a common pest that occurs throughout much of the United States. The pest can be quite destructive. It feeds on the leaves of trees of many types of trees, including:
Oak
Maple
Ash
Beech
Basswood and more
The pest may cause trees to defoliate. As a result, it places great stress on the tree leading to significant damage. Cankerworms are a nuisance for both home and business owners. Areas with cankerworms infestations are often unpleasant. In particular they can take over backyards, make an unsightly nuisance and even fall into outdoor eating areas. Your role as a pest professional can help conserve the beauty and necessity of trees in your service region. At this time let’s take a closer look at getting started in cankerworm control.
4 easy tips for getting started in cankerworm control
Tree-banding is the solution!The good news is you do not need to obtain any special licenses to offer tree-banding services for the cankerworm. And adding this service to your repertoire will also help you to get into the Cankerworm business as well. Not sure how to tree-band? Fortunately, we have you covered with detailed instructions in our Tree-Banding 101 one-pager. The process is very straightforward and simple.
Cross-market to your current customer base.Simply make your current audience aware of your new business offering. Use your usual marketing channels to notify customers of the threat and your additional service offering. We recommend both monitoring and control service options. Fortunately, tree-banding will allow you to do both.
Protect tree health and preserve the beauty of your community.Get the word out in your service area. Utilize social media posts, e-mail blasts and dedicated portions of your website to educate the public about the importance of treating for and monitoring for cankerworms. Pictures of the insect as well as the damage they cause can be very effective in your marketing. Our Social Media Resource Library has lots of educational content free for your use. As a result, you can help educate the public on cankerworms and their control. For example, you could offer your expertise to your community through local newspapers and radio stations. These organizations are often looking for local experts.
Consider donating your services.Have you noticed cankerworm damage in your service region? Consider treating a small area of trees in a busy part of your community for free in exchange for placement of lawn signs advertising your business. Lawn signs are a great way to get the word out about your brand and new service offering.
